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resource management

Resource Management Competency Cluster

professional competence

Professional Competence Competency Cluster

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Supervisory Management Competency Cluster

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Organizational Leadership Competency Cluster

technical acumen

Technical Acumen Competency Cluster

CPE 4503 Promoting Organizational Focus on the Customer

Course Information

Level: Intermediate
Instructor:
Price: $ 249

Course Description

Organizations serve their customers, and as an employee, you must focus on customers as well. To do that, you must understand your organization’s expectations for its customers and markets.

This course describes how organizations identify requirements, expectations, and preferences for customers and markets, and how they build relationships with customers and measure customer satisfaction. The course also expands your knowledge relevant to best professional practices and provides tools for improving your customer engagement. At the end of this course you should be able to:

+ Describe the history of marketing in your own words.
+ Identify the four P’s of marketing.
+ Describe the relationship between the market strategy and the organization’s mission.
+ Review the importance of customer satisfaction and customer relationships.
+ Understand the Baldrige criteria for customer focus excellence.

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Table of Contents

Overview/Learning Objectives

Course Description

Organizations serve their customers, and as an employee, you must focus on customers as well. To do that, you must understand your organization’s expectations for its customers and markets.

This course describes how organizations identify requirements, expectations, and preferences for customers and markets, and how they build relationships with customers and measure customer satisfaction. The course also expands your knowledge relevant to best professional practices and provides tools for improving your customer engagement. At the end of this course you should be able to:

+ Describe the history of marketing in your own words.
+ Identify the four P’s of marketing.
+ Describe the relationship between the market strategy and the organization’s mission.
+ Review the importance of customer satisfaction and customer relationships.
+ Understand the Baldrige criteria for customer focus excellence.

Price

Plan Name Price
Unlimited: $ 249

Course Documents

  • You may take this course online, or download the course content PDF.

    • Review content at your leisure
    • Take quiz, and upon successful completion
    • Download your certificate

    Also, please note that all of our courses can be customized and delivered on-site at your organization.

Instructor

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Overview/Learning Objectives
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